The best key account managers don't sell products, they sell solutions. This course is meant for all B2B sales people who sell to large accounts who are looking to understand the subject better.
Solution selling requires a completely different attitude & skill set. An attitude that results in superb knowledge of your target account, understanding its business requirements, mapping its processes & decision makers & positioning our products as a solution to the customer's business challenges.
Learn how to align your company's mission & vision, develop a territory activity plan, understand a key account's business potential, map its decision makers, identify pain points & position the product or service as value.
This course is a basic course which covers some fantastic concepts. The advanced version of the course is "Key Account Management applied to Business Strategy" which includes four hours of online business consulting.
This course Key Account Management 101 has NO online consulting included.
Applying these learnings will lead to consistent business growth, higher prices for your services & more peace of mind.
Whether you are a Business Owner or a Sales Team member, this course will help you get your key account strategy right. When you and your entire team start applying these concepts right, you will close more deals at higher price points & larger ticket sizes.
The impact on profits & team spirit?
I think you know the answer, don't you.
Maneesh Konkar is a PGDM from the Indian Institute of Management, Bangalore (1995) with over 20 years’ experience in the leadership & sales industry. He started his career with fmcg giant ITC Ltd and then found his calling when he started Direction One Consulting which works in training people in the sales & leadership areas for industries like fmcg, internet, manufacturing, IT, BFSI, construction & pharmaceuticals.
He has written a book “Young Leaders at every Level”. He is also associated with b-schools like SPJIMR, Great Lakes, IIM Bangalore & IIM Nagpur in teaching or interview panelist roles. He won the Best Faculty award in 2016 at SPJIMR’s Center for Entrepreneurship.
Connect with him on Linkedin. / +919820503710
........really want to thank you....is very practical and to the point. The way you put the concepts in a very structured manner and in the simplest form is your biggest strength.....this quality is rare even these days. Keep it up sir.
Strategic Sales Management sessions by Maneesh Konkar are one of the best sessions I have ever attended!
Insightful, neat and crisp ! The lectures are amazing :)